{"id":272,"date":"2014-11-03T21:54:10","date_gmt":"2014-11-03T20:54:10","guid":{"rendered":"http:\/\/blog.socialsharks.cz\/?p=272"},"modified":"2014-11-03T21:54:10","modified_gmt":"2014-11-03T20:54:10","slug":"marketing-festival-case-study-prodej-hypotek-na-facebooku","status":"publish","type":"post","link":"https:\/\/www.socialsharks.cz\/blog\/2014\/11\/03\/marketing-festival-case-study-prodej-hypotek-na-facebooku\/","title":{"rendered":"Marketing Festival case study Prodej hypot\u00e9k na Facebooku"},"content":{"rendered":"<p>Z v\u00edce ne\u017e 60 p\u0159\u00edpadov\u00fdch studi\u00ed byla mezi TOP 8 vybr\u00e1na na\u0161e p\u0159\u00edpadov\u00e1 studie kampan\u011b pro <strong><a href=\"http:\/\/www.unicreditbank.cz\/\" target=\"_blank\">UniCredit Bank<\/a><\/strong> CZ a SK. <strong><a href=\"http:\/\/www.socialsharks.cz\/jakub\" target=\"_blank\">Jakub<\/a><\/strong>, jako\u017eto autor a projektov\u00fd mana\u017eer kampan\u011b, dostal p\u0159ed v\u00edce ne\u017e 1100 u\u010d\u00e1stn\u00edky <strong><a href=\"http:\/\/www.marketingfestival.cz\" target=\"_blank\">Marketing Festivalu<\/a><\/strong> \u0161anci uk\u00e1zat, \u010deho jsme dos\u00e1hli a jak\u00fdm zp\u016fsobem.<\/p>\n<p><iframe loading=\"lazy\" style=\"border: 1px solid #CCC; border-width: 1px; margin-bottom: 5px; max-width: 100%;\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/41013235\" height=\"420\" width=\"510\" allowfullscreen=\"\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><strong style=\"line-height: 1.5em;\"><a title=\"Case study: Pod2.cz and Pod2.sk \u2013 Selling mortgages on social networks\" href=\"\/\/www.slideshare.net\/JakubKenek\/case-study-pod2cz-and-pod2-sk-selling-mortgages-on-social-networks\" target=\"_blank\">Case study: Pod2.cz and Pod2.sk \u2013 Selling mortgages on social networks<\/a> <\/strong><span style=\"line-height: 1.5em;\"> from <\/span><strong style=\"line-height: 1.5em;\"><a href=\"\/\/www.slideshare.net\/JakubKenek\" target=\"_blank\">Jakub Krenek<\/a><\/strong><\/p>\n<div style=\"margin-bottom: 5px;\"><!--more--><\/div>\n<p>Jsme na <strong><a href=\"http:\/\/www.twitter.com\/cenzanni\" target=\"_blank\">Cenzanniho<\/a><\/strong> opravdu hrd\u00ed, a to nejen d\u00edky neskute\u010dn\u00fdm ohlas\u016fm.<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Mortgage campaign for Unicredit Bank by <a href=\"https:\/\/twitter.com\/Cenzanni\">@Cenzanni<\/a> = the story of a great content meeting the perfect presentation skills <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a><\/p>\n<p>\u2014 Iva Kolevov\u00e1 (@iva_ko) <a href=\"https:\/\/twitter.com\/iva_ko\/status\/528907399957319681\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Na sc\u00e9n\u011b <a href=\"https:\/\/twitter.com\/Cenzanni\">@Cenzanni<\/a> jako facebookov\u00fd kr\u00e1l hypot\u00e9k. I tam jdou prod\u00e1vat&#8230; <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a><\/p>\n<p>\u2014 Marketing Journal (@MjournalCZ) <a href=\"https:\/\/twitter.com\/MjournalCZ\/status\/528906129234227200\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Zapojit uzivatelov do znizenia urokov na hypo &#8211; pecka idea na marketingovu kampan. <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a><\/p>\n<p>\u2014 David Melich (@dmelich) <a href=\"https:\/\/twitter.com\/dmelich\/status\/528906620085239808\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Fakt pecka <a href=\"https:\/\/twitter.com\/Cenzanni\">@Cenzanni<\/a> <a href=\"https:\/\/twitter.com\/zraloci\">@zraloci<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a> <a href=\"http:\/\/t.co\/ETos5Qnbep\">pic.twitter.com\/ETos5Qnbep<\/a><\/p>\n<p>\u2014 pecosita (@pecosita) <a href=\"https:\/\/twitter.com\/pecosita\/status\/528906160943161344\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>It&#8217;s all about targeting folks! <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a> <a href=\"https:\/\/twitter.com\/Cenzanni\">@Cenzanni<\/a> <a href=\"http:\/\/t.co\/gccr0vzCey\">pic.twitter.com\/gccr0vzCey<\/a><\/p>\n<p>\u2014 Mark (@markstjohnson) <a href=\"https:\/\/twitter.com\/markstjohnson\/status\/528905468664901632\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>souhlas\u00edm <a href=\"https:\/\/twitter.com\/hashtag\/tojepecka?src=hash\">#tojepecka<\/a> neslo se s\u00e1lem na <a href=\"https:\/\/twitter.com\/hashtag\/mktfest?src=hash\">#mktfest<\/a> p\u0159i prezentaci case study <a href=\"https:\/\/twitter.com\/zraloci\">@zraloci<\/a>. <a href=\"https:\/\/twitter.com\/Cenzanni\">@Cenzanni<\/a><\/p>\n<p>\u2014 pe fu (@petrafuksova) <a href=\"https:\/\/twitter.com\/petrafuksova\/status\/528905742376783872\">November 2, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>D\u00edky Kubovi, cel\u00e9mu t\u00fdmu \u017eralok\u016f, t\u00fdmu Marketing Festival a t\u00fdmu na stran\u011b klienta, \u017ee m\u016f\u017eeme ukazovat a d\u011blat tak super v\u011bci, kter\u00e9 maj\u00ed v\u00fdsledky.<\/p>\n<p>&nbsp;<\/p>\n<div id='gallery-1' class='gallery galleryid-272 gallery-columns-4 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-53-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-53-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-55-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-55-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n-150x150.jpg 150w, https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n-300x300.jpg 300w, https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n-768x768.jpg 768w, https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/1236156_402832876534978_2401316202782202398_n.jpg 960w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-51-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-51-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-56-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-56-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-541-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-541-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-52-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2014\/11\/mkfest-divadlo-52-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Z v\u00edce ne\u017e 60 p\u0159\u00edpadov\u00fdch studi\u00ed byla mezi TOP 8 vybr\u00e1na na\u0161e p\u0159\u00edpadov\u00e1 studie kampan\u011b pro UniCredit Bank CZ a SK. Jakub, jako\u017eto autor a projektov\u00fd mana\u017eer kampan\u011b, dostal p\u0159ed v\u00edce ne\u017e 1100 u\u010d\u00e1stn\u00edky Marketing Festivalu \u0161anci uk\u00e1zat, \u010deho jsme dos\u00e1hli a jak\u00fdm zp\u016fsobem. Case study: Pod2.cz and Pod2.sk \u2013 Selling mortgages on social networks [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":273,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[3,8],"tags":[],"class_list":["post-272","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-inspirace","category-akvarko","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts\/272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/comments?post=272"}],"version-history":[{"count":0,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts\/272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/media\/273"}],"wp:attachment":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/media?parent=272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/categories?post=272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/tags?post=272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}