{"id":1792,"date":"2017-07-31T15:42:19","date_gmt":"2017-07-31T14:42:19","guid":{"rendered":"https:\/\/blog.socialsharks.cz\/?p=1792"},"modified":"2017-07-31T15:42:19","modified_gmt":"2017-07-31T14:42:19","slug":"26-cervenec-den-kdy-facebook-zachvatila-panika","status":"publish","type":"post","link":"https:\/\/www.socialsharks.cz\/blog\/2017\/07\/31\/26-cervenec-den-kdy-facebook-zachvatila-panika\/","title":{"rendered":"N\u00e1vod: Upravit obr\u00e1zek v CTW? V\u00edme, jak na to!"},"content":{"rendered":"<p>26.7.2017 nastal chaos. P\u0159i sd\u00edlen\u00ed odkaz\u016f na timeline zmizela mo\u017enost m\u011bnit spodn\u00ed text i obr\u00e1zek.<\/p>\n<p>Co se vlastn\u011b stalo?<!--more--><\/p>\n<p>Facebook uskute\u010dnil dal\u0161\u00ed z\u00a0krok\u016f v\u00a0boji proti zav\u00e1d\u011bj\u00edc\u00edmu\/l\u017eiv\u00e9mu obsahu. Od 26.7. se popisky URL na\u010d\u00edtaj\u00ed z\u00a0meta tag\u016f str\u00e1nky, a pokud nevyu\u017eijete carousel, ani obr\u00e1zek si u\u017e nezm\u011bn\u00edte.<\/p>\n<p>Pro mnoho agentur a str\u00e1nek toto m\u016f\u017ee b\u00fdt velk\u00fd probl\u00e9m. Sh\u00e1n\u011bt IT support aby zm\u011bnil meta tagy p\u0159i postov\u00e1n\u00ed ka\u017ed\u00e9ho CTW, proto\u017ee se v\u00e1m tam zase n\u011bco nezd\u00e1 je&#8230;no\u2026nere\u00e1ln\u00e9. A postovat s\u00a0nedokonal\u00fdm copy? Nelze!<\/p>\n<p>Ale nevrhejte se je\u0161t\u011b z\u00a0most\u016f! St\u00e1le existuje cesta! Jak\u00e1? Pozorn\u011b \u010dt\u011bte.<\/p>\n<ul>\n<li>P\u0159ejd\u011bte do Power Editoru nebo Ads Manageru a v\u00a0proklikov\u00e9 kampani vytvo\u0159te post k\u00a0obrazu sv\u00e9mu (zde m\u016f\u017eete v\u0161e upravit). Post m\u016f\u017eete vytvo\u0159it i v neaktivn\u00ed kampani.<\/li>\n<\/ul>\n<ul>\n<li>Po schv\u00e1len\u00ed vytvo\u0159en\u00e9 reklamy p\u0159ejd\u011bte v\u00a0BM do sekce \u201eP\u0159\u00edsp\u011bvky str\u00e1nky\u201c (Page posts) a zde pod reklamn\u00edmi p\u0159\u00edsp\u011bvky uvid\u00edte v\u00e1mi vytvo\u0159en\u00fd post. Ozna\u010dte vytou\u017een\u00fd post a naho\u0159e pod rozklik\u00e1vac\u00edm menu \u201eAkce\u201c naleznete mo\u017enost \u201eZve\u0159ejnit\u201c (Viz screen). A je to!<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2017\/07\/clanek.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1793\" src=\"https:\/\/www.socialsharks.cz\/blog\/wp-content\/uploads\/2017\/07\/clanek.png\" alt=\"clanek\" width=\"1023\" height=\"402\" \/><\/a><\/p>\n<ul>\n<li>Gratulace, m\u00e1te upraven\u00e9 plnohodnotn\u00e9 CTW\u010dko. M\u016f\u017eete ho propagovat a pracovat s n\u00edm stejn\u011b jako d\u0159\u00edve. V\u00fdhodou form\u00e1tu CTW na timeline oproti shadow postu je zejm\u00e9na to, \u017ee reakce u\u017eivatel\u016f z\u00a0v\u00edce adset\u016f se shroma\u017e\u010fuj\u00ed u tohoto jedin\u00e9ho postu a nejsou rozd\u011bleny.<\/li>\n<\/ul>\n<p>Je to sice del\u0161\u00ed, ale zato hor\u0161\u00ed cesta. Na\u0161t\u011bst\u00ed ale vede k\u00a0upraven\u00e9mu CTW postu, kter\u00fd je ned\u00edlnou sou\u010d\u00e1st\u00ed ka\u017ed\u00e9 FB str\u00e1nky.<\/p>\n<p>Pokud se boj\u00edte, \u017ee by s\u00a0t\u00edmto postupem mohl m\u00edt Facebook probl\u00e9m \u2013 nebojte. Ov\u011b\u0159ovali jsme tento zp\u016fsob zve\u0159ejn\u011bn\u00ed CTW a je uveden i v\u00a0ofici\u00e1ln\u00ed zpr\u00e1v\u011b o zm\u011bn\u00e1ch CTW k\u00a026.7.<\/p>\n<p>Facebook tento postup povoluje, proto\u017ee t\u00edmto zp\u016fsobem zve\u0159ej\u0148ov\u00e1n\u00ed projde p\u0159\u00edsp\u011bvek p\u0159es schv\u00e1len\u00ed jako ka\u017ed\u00e1 reklama a FB m\u00e1 tedy v\u011bt\u0161\u00ed kontrolu nad t\u00edm, zda text a obr\u00e1zek odpov\u00edd\u00e1 c\u00edlov\u00e9mu odkazu. Facebook ale z\u00e1rove\u0148 uv\u00e1d\u00ed, \u017ee toto je jen do\u010dasn\u00e9 \u0159e\u0161en\u00ed do doby, ne\u017e zanalyzuj\u00ed dopady t\u011bchto zm\u011bn. Doufejme tedy, \u017ee v\u00a0budoucnu bude zve\u0159ej\u0148ov\u00e1n\u00ed upraven\u00fdch CTW op\u011bt jednodu\u0161\u0161\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>26.7.2017 nastal chaos. P\u0159i sd\u00edlen\u00ed odkaz\u016f na timeline zmizela mo\u017enost m\u011bnit spodn\u00ed text i obr\u00e1zek. Co se vlastn\u011b stalo?<\/p>\n","protected":false},"author":1,"featured_media":3401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1792","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-navody","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts\/1792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/comments?post=1792"}],"version-history":[{"count":0,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/posts\/1792\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/media\/3401"}],"wp:attachment":[{"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/media?parent=1792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/categories?post=1792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialsharks.cz\/blog\/wp-json\/wp\/v2\/tags?post=1792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}